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It’s more than beauty,
it’s confidence

Shop Ubella

Shop our exclusive range of products for every woman

You are beautiful,
you’ll see!

It’s about so much more than hair, makeup and other beauty treatments; it’s about giving you that healthy love for yourself and making you feel worth it.

Our online course is Live!

Unlock your beauty potential with our online course! Master your makeup with expert guidance from master educator and founder of UBELLA, Alecia Joubert. Get ready to enhance your natural beauty and create stunning looks. Join us on this exciting beauty journey!

LOOK unstoppable

In addition to providing personalised professional hair and make-up services for a variety of occasions, we also offer workshops and tuition (at our Academy) in the art of personal makeup application. Our Academy also offers regular Makeup Mastery and Hair Mastery courses, that prepare stand-out participants to work as industry professionals. 

FEEL BETTER

UBELLA’s ethos is about much more than hair, make up and beauty treatments: our desire is for you to appreciate how wonderful and unique you are; to leave you with a spring in your step and bursting with a new-found sense of self. 

DO BETTER

Our name was inspired by the Italian word Bella, meaning “beautiful”. We added the “U” as a prefix, as every individual is beautiful and deserves to feel confident about how they look. We are all about celebrating individual beauty and our name is a constant reminder that U are beautiful. 

OUR LOGO

The design of our logo is worth mentioning as, like everything else we do, its design is intentional and carries its own story. It was inspired by both nature and nurture, by the contrast between rawness and perfection and the idea that perfect looks are crafted from the natural-born beauty within each one of us.  Our founder, Alecia Joubert says: “I am an absolute perfectionist, and even more so when it comes to my work. Makeup is all about angles, 35 to 45-degree lines, symmetry and bringing the entire face into perfect balance in line with the golden ratio. This approach is the inspiration behind the logo design.” The geometric shapes and seamless symmetry allude to modernised perfection and the flawless glamour of the industry, while the gem-like symbolism speaks to enhancing what we have been born with: the essence of our individual beauty and uniqueness.

SERVICES

In addition to offering personalised professional hair and make-up services, we stock products from popular and well-respected beauty brands; as well as offering personal makeup workshops (in a group setting of up to ten participants). We also offer Make-Up Mastery and Hair Mastery courses at the UBELLA Academy, specifically for those interested in pursuing careers as stand-out make-up artists.

Bought your online Make-up course. So worth it! The way everything is explained is so simple and easy to understand.
Paula De Sousa
Alecia is just awesome! What absolutely stunning makeup and seemingly effortless perfect hairstyling.
Cyd Herbst
Alecia, thank you so much! It was truly a privilege to be made beautiful by you. You are not only incredibly good at what you do, but also someone with a very beautiful heart.
Colleen Ungerer